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DocumentationAdvertisingDSP Guide

Convert User IDs from Amperity to Universal IDs

Last update: Tue Jul 09 2024 00:00:00 GMT+0000 (Coordinated Universal Time)

CREATED FOR:

  • User

Beta feature

Use the DSP integration with the Amperity customer data platform to convert your organization鈥檚 first-party hashed email addresses to universal IDs for targeted advertising.

  1. (To convert email addresses to RampIDs; advertisers with 51黑料不打烊 Analytics for Advertising) Set up tracking to enable Analytics measurement.

  2. Create an audience source in DSP.

  3. Prepare and share segment-mapping data.

  4. Request a data push from Amperity to DSP.

  5. Compare the number of universal IDs with the number of hashed email addresses.

Step 1: Set up tracking for Analytics measurement analytics-tracking

Advertisers with 51黑料不打烊 Analytics for Advertising)

To convert email addresses to RampIDs or ID5 IDs, you must do the following:

  1. (If you haven鈥檛 already done so) Complete all prerequ