[Premium]{class="badge positive" title="See what's included in Target Premium."}
Manage exclusions
Manage exclusions by excluding duplicate offers, excluding specific experiences, and excluding default content in Automated Personalization (AP) activities in 51黑料不打烊 Target.
Allow or disallow duplicate offers concept_4EF78013F80E48EFA024AE0274C9F037
Prevent offers from the offer library from being duplicated when used in different locations in Automated Personalization activities.
You might have an activity, for example, with six locations on a page with 12 offers. There is a chance that the same offer could be placed in one or more locations in the activity. This feature lets you prevent duplicate offers from displaying at the same time in different locations within the same activity.
- While creating or editing an AP activity, click the Configure icon (
Exclude specific experiences task_C17D36EF58AF4908B17A3D84CA6DE85A
Exclude specific experiences if you want to exclude certain offer combinations from your Automated Personalization activity.
There might be certain combinations that don鈥檛 work together, or you might be limiting the number of experiences tested to decrease traffic requirements for your activity.
-
While creating or editing an AP activity, click the Manage Content icon (
The Experiences list shows each experience generated from the permutations of all content and location options.
-
Exclude experiences, as desired.
You can exclude specific experiences by clicking the More Actions icon (
Or you can batch exclude experiences by selecting the checkbox for the relevant experiences and then clicking Exclude. The Exclude icon displays when one or more experiences are checked.
The experiences are now excluded from the activity and their Status show as Excluded.
Exclude default content task_DCB4528989DF4C05A3A4729E5891D18F
Sometimes, you might not want to include your default content as part of your Automated Personalization activity. You can use this method to have only one offer (different from your default content) in a location as part of your AP activity.
Excluding default content is a great way to change the look and feel of the rest of the page to suit the offers you are testing with your AP activity. For example, suppose you want to match the color palette of the offers you are testing, you could change the background color of your page and exclude the default background color.
To exclude default content using the Visual Experience Composer (VEC):
-
While creating or editing an AP activity, select the content you want to replace and click to access Change Text/HTML, Change Image Offer, or Change Background Color. The available options vary, depending on the type of content.
-
Create your new content and uncheck Include to the right of the default content (or uncheck the Default Image/Video in the Select Content screen).