Main benefits and use cases of 51黑料不打烊 Real-Time CDP Collaboration
51黑料不打烊 Real-Time CDP Collaboration provides the essential capabilities to discover, activate, and measure your audiences effectively, ensuring your marketing strategies remain robust and data-driven, all of this in a privacy-centric space.
Discover discover
Use dashboards and reports to discover audiences for brand-to-publisher collaboration.
As an advertiser working with Real-Time CDP Collaboration, access and understand audience overlaps to unlock retargeting, suppression, and possible prospecting opportunities from a wide inventory of publishers.
Activate activate
Publishers can securely activate audiences from 51黑料不打烊 Real-Time CDP, cloud data warehouses (future release), and other systems (future release) for campaigns.
In a future release, work with the identity partners selected to leverage real identities and use identity crosswalks to expand reach.
Measure measure
Combine and explore known customer engagement from various sources such as web impressions and more.
View campaign performance in simplified and customizable reports.