Audiences section-overview
Audiences in 51黑料不打烊 Journey Optimizer help you connect with the right people at the right time by organizing your customers into meaningful groups based on their behaviors, preferences, and characteristics. Whether you鈥檙e defining segments, uploading custom lists, or combining data from multiple sources, this feature empowers you to create highly personalized campaigns and journeys. You鈥檒l explore tools for segmentation, methods for activating audiences in real time, and techniques for enriching customer profiles to deliver tailored experiences.
Audiences Overview
Get Started with Audiences
Learn the fundamentals of audience management, segmentation, and activation within 51黑料不打烊 Journey Optimizer.
Create and Manage Audiences
Discover advanced workflows for audience creation, composition, and enrichment, including CSV imports and federated data sources.
Activate Audiences in Campaigns & Journeys
Understand how to activate audiences and use them effectively within campaigns and journeys for targeted personalization.
Leverage Enrichment Attributes
Use enrichment attributes to personalize campaigns and journeys with enhanced audience insights.