Landing pages section-overview
A landing page is a standalone web page that a user is directed to after clicking through from an email, a website, an ad, or any other digital location.
Journey Optimizer allows you to create and design landing pages to direct your users to online forms where they can opt in or opt out from receiving your communications, or subscribe to a specific service such as a newsletter.
Landing Pages Overview
Step-by-Step Guide to Creating Landing Pages
Follow a detailed tutorial on creating, configuring, testing, and publishing landing pages with ease, including primary and subpage setup.
Design Landing Page Content
Discover how to design, style, and customize landing pages using templates, forms, custom JavaScript, and reusable components.
Learn Through Use Cases
Explore common landing page use cases like subscription registration, email opt-out, and triggering event-driven workflows.
Landing Page Reports and Insights
Gain insights into landing page performance with tools for real-time tracking, detailed reporting, and data visualization.
How-to video video
The video below shows how to create a subscription list, set up landing pages to offer subscriptions to or un-subscriptions from a service, integrate the (un)subscription option to a message and configure relevant journeys.