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DocumentationExperience PlatformExperience Data Model (XDM) Guide

Web interaction data type

Last update: Wed Jan 29 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

CREATED FOR:

  • Developer

Web interaction is a standard Experience Data Model (XDM) data type that describes information about interactions that happened on a web page after the initial page load was completed. It is intended for recording interactions in rich web applications that do not trigger a new page load such as single-page web apps (SPAs).

web interaction image {width="500"}

Property
Data type
Description
linkClicks
Measure
A measurement tracking the click of a web link.
URL
String
The actual link or URL used for this web interaction.
name
String
The normative name used for this web link. This is used for classification purposes.
type
String

The link type. This property must be equal to one of the following enum values:

  • download

  • exit

  • other

For more details on the data type, refer to the public XDM repository:

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